Category: Textbooks

Kaplan’s MCAT 528 Advanced Prep 2018-2019 (4th edition) features thorough subject review, many more questions than any competitor, and the highest-yield questions available — all authored by the experts behind the MCAT prep course that has helped more people get into medical school than all other major courses combined. Prepping

Qualitative Marketing Research, Understanding Consumer Behaviour (PDF) is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. Different types of qualitative marketing research

Richard De Veaux, Paul Velleman, and David Bock wrote Stats: Data and Models 4e (Global) with the goal that college students and instructors have as much fun reading it as they did writing it. Maintaining a conversational, humorous, and informal writing style, this new edition engages students from the first page.

As aircraft flew faster, higher, and farther in the early days of flight, pilots were exposed as inefficient, vulnerable, and dangerous. They asphyxiated or got the bends at high altitudes; they spiraled to the ground after encountering clouds or fog; they fainted during high-G maneuvers Their capacity to commit fatal

Using microeconomics to resolve and analyze real-world policy, economics, and business problems. A market-leading textbook, Perloff’s Microeconomics 8th edition (PDF) presents the economic theory in the context of real, data-driven examples, and then develops your intuition through hallmark Solved Problems. The textbook places emphasis on modern theories: such as game