Category: Textbooks

Legal Environment of Business A Managerial Approach: Theory to Practice, 3rd Edition (PDF) emphasizes connecting the gap between understanding legal doctrines that influence the business environment and how business managers and owners use legal insight to restrict liability and manage risk. Its distinct approach emphasizes on using teaching features simulations

Through the Lens of Anthropology: An Introduction to Human Evolution and Culture (PDF) is a concise but comprehensive introductory ebook that uses the twin themes of sustainability and food to illustrate the connected nature of anthropology’s 4 major subfields: archaeology, cultural, biological, and linguistic anthropology. By viewing the world through

Integrated Advertising, Promotion, and Marketing Communications 8th global edition speaks to an evolved definition of integrated marketing and teaches you how to effectively communicate in the business world. It champions the importance of integrating all marketing communications and helps you understand how communications are produced and transmitted. This textbook covers

Best-selling eBook, Human Sexuality: Diversity in Contemporary America 8th edition (PDF) presents a forward-thinking, open approach to Human Sexuality for today’s college students. The new lead authors Barbara Sayad and Bill Yarber continue to bring their research experience to the ebook while maintaining the engaging writing style that original author

A streamlined approach to communication that emphasizes real-world applications Joseph Devito’s Essentials of Human Communication 9th edition (PDF) provides a streamlined overview of the essential research, theories, and especially the skills of human communication, highlighting practical applications in the workplace and beyond. Expert author Joseph DeVito gives college students the tools,