Category: Textbooks

Moorman and Aaker’s Strategic Market Management, 11th Edition, (PDF) helps managers recognize, implement, prioritize, and adapt market-driven business strategies in dynamic markets. The ebook provides decision-makers with concepts, methods, and procedures by which they can enhance the quality of their strategic decision-making. The revised 11th Edition provides management students in strategic

Rereading America: Cultural Contexts for Critical Thinking and Writing 9th edition (PDF) remains the most widely adopted ebook of its kind because of its unique approach to the issue of cultural diversity. Unlike other multicultural composition readers that settle for representing the plurality of American cultures and voices, Rereading America

Jean Watson’s Nursing: The Philosophy and Science of Caring (Revised Edition), now considered a classic, introduced the science of human caring and quickly became one of the most widely used eBook and respected sources of conceptual models for nursing. This completely new and revised edition in a PDF offers a contemporary

Australian Intellectual Property Law, 4th Edition (PDF) offers a comprehensive and detailed, yet concise and accessible discussion of intellectual property law in Australia. This copy has been thoroughly revised to include the most recent developments in intellectual property law, including substantial case law and discussion of the proposed and enacted

In this new and fully updated Corporate Finance: Principles and Practice 7th edition (PDF), the key principles and mathematical techniques are clearly explained step-by-step and put into practice through numerous vignettes which take a closer look at well-known and real-world companies. What’s new? Chapter 1 revised to reflect recent developments