Category: Textbooks

Marketing: Real People, Real Choices 9th edition (PDF) is the only textbook to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Relevant, timely, and dynamic, this reader-friendly textbook shows readers how marketing concepts are implemented, and what they really mean

A practice-oriented learning system that breaks the traditional textbook mold To assist college students focus on the most vital concepts–and efficiently practice application of those concepts–Parkin/Bade’s Foundations of Microeconomics, 7th edition (PDF) is structured around a Checklist/Checkpoint system. The outcome is a patient, confidence-building program that enables students to use

Front-runner of the 2018 Donner Prize for the Best Public Policy Book by Canadian authors, Stumbling Giants, (PDF) by James L. Darroch and Patricia Meredith presents a captivating new vision of the Canadian banking industry in which stakeholders work together to drive the country’s banking system into the twenty-first century.

Real-world health care data is common and growing in use with sources such as observational studies, patient registries, electronic medical record databases, insurance healthcare claims databases, and also data from pragmatic trials. This data serves as the basis for the growing use of real-world evidence in medical decision-making. Though, the

Kaplan’s Master the Boards USMLE Step 3 (5th edition) helps you identify highly tested concepts, sharpen recall, and recognize the most likely answer on the USMLE exam. With up-to-date content,high-yield review, and expert tips, this full-color PDF etextbook will ensure there are no surprises on your Test Day. With targeted