Category: Textbooks

Internet Marketing Essentials (PDF/ePub) is a digital marketing textbook that will keep you up with the fast-paced online marketing industry. The textbook includes 13 chapters of content that teach you the principles of search engine marketing, PPC, mobile marketing, social media marketing, landing page optimization, search engine optimization, and much

Stephen Mandell and Laurie Kirszner, authors with over thirty years of experience teaching college writing, know what works in the schoolroom, and have a skill for picking just the right readings. In Patterns for College Writing, Brief 13th Edition, (PDF) they offer college students with exemplary rhetorical models and instructors with

Prosocial Leadership, (PDF) explores the behavioral phenomenon that is intended to help in the benefit of others, known as prosocial behavior. The author integrates eight years of quantitative and qualitative research to describe and delineate the antecedents to prosocial leadership and arrange these findings into a comprehensible model for prosocial

Revolutionary microbiology research for today’s learners. For allied health and pre-nursing students (including mixed-majors courses). Funke, Tortora, and Case’s Microbiology: An Introduction, 13th Global Edition (PDF) brings a 21st-century lens to the #1 record-breaking textbook on the market. Known for its remarkably clear presentation of complex topics, this trusted ebook

Burdge’s Chemistry, 5th edition (PDF) offers an easy to follow, clear writing style written with the college students in mind. Julia uses her experience of teaching hundreds of general chemistry students per year and creates content to offer a more in-depth explanation in areas where she knows they have problems.