Getting to grips with physical chemistry can be a daunting task. With new concepts to understand and a large amount of mathematics to master, it is no wonder that students can sometimes find it overwhelming. Elements of Physical Chemistry 6th edition (PDF) has been carefully developed to help the reader
Using microeconomics to resolve and analyze real-world policy, economics, and business problems. A market-leading textbook, Perloff’s Microeconomics 8th edition (PDF) presents the economic theory in the context of real, data-driven examples, and then develops your intuition through hallmark Solved Problems. The textbook places emphasis on modern theories: such as game
Biology: How Life Works, 3rd Edition, (PDF), has been a revolutionary force for both college students and instructors in the major’s biology course. It was the first truly complete set of integrated tools for introductory biology, seamlessly incorporating powerful media, text, and assessment to create the best pedagogical experience for
Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as
Business Ethics: An Ethical Decision-Making Approach (PDF) presents a practical decision-making framework to aid in the understanding, identification, and resolution of complex ethical dilemmas in the workplace. Includes relevant examples of scandals and ethical misconduct appearing in the news media Uses real-life examples of moral temptations and personal ethical dilemmas