Category: Textbooks

Consumer Psychology, (PDF) approaches consumer psychology from a unique perspective – it covers the entire lifespan, from birth to old age. Youth and childhood are not discussed as special, different, and remote areas from the rest of consumer research but are incorporated into our development as humans. Consumption is observed

The Supreme Court and the Development of Law (PDF) illuminates the decision-making processes of the US Supreme court through an examination of numerous prisoners’ rights cases. In 1964, the Supreme Court rejected to hear prisoners’ rights about religious freedom. In 2014, the Supreme Court heard a case that headed to

The focus of this ebook, Technology Entrepreneurship: Taking Innovation to the Marketplace, 2nd edition (PDF) is on technology ventures — how they operate, start, and sometimes exit profitably. In short, it covers all the elements required to launch a successful technology company, including discussion of cutting-edge trends such as “entrepreneurial

For more than a quarter-of-a-century, no other textbook has explained the link between microbiology and human disease states better than Sherris Medical Microbiology 6th edition (PDF). Through a vibrant, engaging approach, this classic gives you a solid grasp of the significance of etiologic agents, epidemiology, the pathogenic processes, and the

This first edition casebook considers immigration law and policy from a public interest perspective with a special focus on issues of social justice. Along with statutory material and cases, Immigration Law and Social Justice (PDF/ePub) also uses a wide variety of materials from appellate cases, article excerpts, client examples, and