Category: Textbooks

Public Relations: Strategies and Tactics, 11th Global Edition, (PDF) uses real-world examples and case studies to explain the basic theory and concepts behind modern public relations practice. This comprehensive ebook is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared towards

Unequivocal Justice (PDF) challenges the prevailing view within political philosophy that broadly free-market regimes are inconsistent with the basic principles of liberal egalitarian justice. Freiman argues that the liberal egalitarian rejection of free-market regimes rests on a crucial methodological mistake. Liberal egalitarians regularly assume an ideal “public interest” model of

Provides a thorough foundation in the theory, research, and skills of communication Human Communication: The Basic Course 13th edition (PDF) provides an in-depth look at the principles and concepts of human communication, emphasizing interpersonal communication, public speaking, and small group communication. Designed to allow a lot of flexibility in teaching

Ensure you are comprehensively prepared to work in a clinical lab. Rodak’s Hematology: Clinical Principles and Applications, 6th Edition, (PDF) uses hundreds of full-color photomicrographs to assist you to understand the essentials of hematology. This new edition demonstrates how to accurately identify cells, simplifies hemostasis and thrombosis concepts, and includes

In the ebook Law and Society 11th Edition (PDF) author Steven E. Barkan preserves Dr. Vago’s voice while making this classic textbook more accessible for today’s college students. Each chapter now includes an outline, key terms, learning objectives, and chapter summaries. A new epilogue chapter examines law and inequality in