Category: Textbooks

Marshall/Johnston’s Marketing Management, 2nd Edition, (PDF) has taken great effort to represent marketing management the way it is practiced in successful organizations today. Given the intense changes in the field of marketing, it is a sure bet that the job of leading marketing manager’s contributions to the organization and its

The updated Basic Concepts of Psychiatric-Mental Health Nursing 8th Edition (PDF) of this respected learning textbook delivers the clinically essential content psychiatric and mental health nurses need to practice with confidence. Spanning the continuum of care, this edition will help you excel in a range of settings, improve client and

Creative Ways of Knowing in Engineering provides a platform for engineering educators who are interested in implementing a “creative ways of knowing” approach to demonstrate engineering concepts. The case studies in this ebook reveal how students learn through creative engagement that includes not only build and design activities, but also

This “Nuclear Reactor Physics” 3rd Edition, completely revised of the textbook retains the proven concept of complete and balanced coverage of the topic. The 1st part looks at basic reactor physics, including, but not limited to nuclear reactions,reactor dynamics, diffusion theory, fuel burnup and reactor safety. The 2nd part then

MGMT4 (PDF), is fourth Asia–Pacific edition of this advanced approach to teaching and learning the principles of management. Brief yet complete coverage of the subject, strengthened by a suite of online learning tools and teaching material equips instructors and students with the resources required to successfully take on an introductory