Real people making real choices Marketing: Real People, Real Choices, 9th Global Edition (PDF) is the only textbook to introduce marketing from the view of real people, who make real marketing decisions, at leading companies daily. Relevant, timely, and dynamic, this reader-friendly text shows readers how marketing concepts are applied,
Focusing on the essential aspects of pharmacology you need to know, Brody’s Human Pharmacology 6th Edition, keeps you fully up to date with all that’s new in the field. A new organizational approach, streamlined content, and thoroughly updated information ensure your grasp of key concepts and prepare you for exams.
Empirical Nursing: The Art of Evidence-Based Care (PDF) aims to provide students and practicing nurses with the tools to better understand and engage in scientific arguments to back quality nursing and evidence-based practice. The nature of nursing and its association with science remains an area of ongoing debate, controversy, and
Basic knowledge of radiology is essential for medical students regardless of the specialty they plan to enter. Hospital patients increasingly undergo some form of imaging, ranging from plain film through to CT and MRI. As technologies and techniques advance and radiology grows in scope, medical school curricula are reflecting its
Perfect for those studying biochemistry for the first time, Farrell/McDougal/Campbell’s Biochemistry, 9th Edition, (PDF) balances scientific detail with readability and tells you how principles of biochemistry affect your daily life. Designed comprehensively to help you succeed (and excel!), the ebook includes in-text questions that help you grasp key concepts, end-of-chapter