Category: Textbooks

Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they

Advanced Automotive Electricity and Electronics (PDF) – (Cdx Learning Systems Master Automotive Technician), published as part of the CDX Master Automotive Technician Series, gives college students with a basic understanding of automotive electrical the additional knowledge and experience they need to diagnose and fix complex electrical systems and circuits. Focused

The Law of Assignment 3rd edition PDF ebook is the leading textbook on the law relating to intangible property or choses in action. Its clear and approachable structure covers all forms of intangible property (intellectual property, debts, securities, rights under contract, leases, rights/causes of action and equitable rights), considering the

Communicating at Work: Strategies for Success in Business and the Professions 11th Edition (PDF) by Ronald B Adler, Jeanne Marquardt Elmhorst, and Kristen Lucas enhances the real-world practicality, strategic approach, and reader-friendly voice that have made this textbook the market leader for 30 years. On every page, college students learn

This new textbook, An Introduction to the American Legal System, Government, and Constitutional Law, (PDF) introduces college students to the relationship among the American governmental, constitutional, and legal systems. With a concise and clear presentation, this ebook explores historical and contemporary events, constitutional provisions, and judicial opinions that show how