Using Parkin/Powell/Matthews’ Economics, 10th European Edition, (PDF), you can start to think like an economist! Economics touches almost every aspect of life, from taxes to house prices, climate change to terrorism, wages, to how much time to spend studying! Thinking like an economist will enable you to evaluate economic policies,
Grewal and Levy’s Marketing 6th edition shows today’s social, mobile and digital college student population how marketing adds value and how firms rely on value for establishing long lasting relationships with their customers. Underscoring that even the best services and products will go unsold if marketers cannot communicate their value,
Learn the basics of structural steel design with Segui’s Steel Design 6th Edition (PDF) exceptional emphasis on the design of members and their connections. With this best-selling ebook, you can learn ASD (Allowable Stress Design) or LRFD (Load and Resistance Factor Design), depending on how your course is taught. You
Quantitative Modeling of Derivative Securities (PDF) shows how to take the ideas of basic arbitrage theory and apply them in real and in a very concrete way – to the analysis and design of financial products. Based primarily (but not exclusively) on the evaluation of derivatives, the ebook emphasizes hedging
Human Embryology and Developmental Biology, 6th Edition, (PDF) is a broad, full-color illustration program, with numerous superb embryological drawings and clinical photos. It : Includes many new, high-quality photos of congenital malformations. Newly included series of animations for visualization of complex embryological processes. Includes clinical vignettes and Clinical Correlations boxes