Category: Textbooks

The Routledge Companion to Strategic Marketing, (PDF) provides the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer provides 29 specially commissioned chapters, which include the latest thinking on a diverse range of marketing strategy topics. Readers benefit from the latest strategic insights of prominent experts from universities around

Hartman’s Nursing Assistant Care 5th Edition, Audio Book, (MP3) contains essential information for working in long-term care by Jetta Fuzy. Information is explained in casual language, with an emphasis on helping nursing students pass the certification exam. This audiobook contains the following: New information about electronic documentation More information relevant

University accounting students must be able to think objectively about the challenges that companies face in a global world that is constantly changing. Cases reinforce principles and challenge college students to consider alternatives, analyze, and offer recommendations, while accounting textbooks provide the technical framework. The ebook Canadian Financial Accounting Cases

With The McGraw-Hill Guide: Writing for College Writing for Life 4th Edition (ePub/PDF) college students will take a goal-oriented approach to their writing assignments using proven techniques related to student success. They will set goals for their writing to use effective composing strategies to achieve those goals and assess their

This new Financial Management of Health Care Organizations, 4th Edition, (PDF) provides an introduction to the most-used techniques and tools of health care financial management, including health care accounting and financial statements; managing cash, making major capital investments; billings and collections; determining cost and using cost information in decision-making; performance and