Category: Textbooks

This ebook, Customer Engagement Marketing (PDF) provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders around the world. It identifies cutting-edge metrics for measuring and capturing customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly

The Washington/Evan’s Basic Technical Mathematics with Calculus 11th Edition (PDF) is a bold revision of this classic bestseller. The textbook now sports an engaging full-color design, and new co-author Rich Evans has introduced a wealth of relevant applications and improvements, many based on user feedback. The textbook is supported by

Introduction to Finance: Markets, Investments, and Financial Management, 16th Edition, (PDF) is now available as an improved e-text with new interactive figures for college students. This textbook builds upon the successes of its prior editions while maintaining a fresh and latest coverage of the field of finance. Distinguished authors Edgar

Get the ebook ‘Steel Structures: Practical Design Studies 4th edition‘ (PDF) by Hassan Al Nageim at a huge discount! The 4th edition of this popular steel structures ebook contains references to both British and Eurocodes Standards. All the material has been updated where necessary and revised and new worked examples

Give students a well-rounded introduction to web development and design. Web Development and Design Foundations with HTML5, 9th edition (PDF) introduces CSS and HTML topics such as color configuration, text configuration, and page layout, with an enhanced focus on the topics of accessibility, design, and Web standards. The ebook relates