Category: Textbooks

Customer Relationship Management Concepts and Technologies 3rd Edition (PDF) is a much-anticipated update of a bestselling ebook, including substantial revisions to bring its coverage up to date with the very latest in CRM practice. The PDF ebook introduces the concept of CRM, how and why it can be used, explains

This ebook, Critical Pedagogy in Nursing: Transformational Approaches to Nurse Education in a Globalized World (PDF) explores the academic processes of nursing education in times of uncertainty around healthcare policy and healthcare provision. Grounded in research examining current theory, culture, and policy around nursing pedagogy, Sue Dyson addresses the core

Inducible Lymphoid Organs (PDF) sheds new light on “inducible” lymphoid organs (ILOs): antigen presentation sites that are generated de novo in peripheral tissues under several pathogenic conditions. Accomplished immunologists show that the physiological role of these ILOs is entirely different from that of central lymphoid organs, i.e., the lymph nodes

A streamlined approach to communication that emphasizes real-world applications Joseph Devito’s Essentials of Human Communication 9th edition (PDF) provides a streamlined overview of the essential research, theories, and especially the skills of human communication, highlighting practical applications in the workplace and beyond. Expert author Joseph DeVito gives college students the tools,

Involve college students with real-world applications of genetics – Informed by over 50 years’ experience and experimentation in teaching genetics, expert authors Mark Sanders and John Bowman share their enthusiasm about genetics and the dynamism at work in the field with Genetic Analysis: An Integrated Approach, 3rd Edition (PDF). The