Category: Textbooks

Newbold/Carlson/Thorne’s Statistics for Business and Economics 9th Global Edition (PDF) enables university students to conduct a serious analysis of applied problems rather than running simple “canned” applications. This textbook is also at a mathematically higher level than most business statistics textbooks and provides students with the knowledge they need to

With a framework based on interests, institutions, and interactions, World Politics, 4th Edition, (PDF) gives students the tools to understand international relations. In the comprehensively updated World Politics: Interests, Interactions, Institutions 4e, new Controversy units present models for applying the concepts in each chapter to real-world issues and events. NOTE:

Qualitative Marketing Research, Understanding Consumer Behaviour (PDF) is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. Different types of qualitative marketing research

A research-driven approach, fine-tuned for even greater ease-of-use and student success For the 4th Edition of Physics for Scientists and Engineers (PDF), Dr. Knight continues to build on strong research-based foundations with fine-tuned and streamlined content, hallmark features, taking college student learning to a new level. By extending problem-solving guidance to

Delivering Health Care in America, 7th Edition (PDF) is the most comprehensive and current overview of the basic structures and operations of the U.S. health system–from its historical origins and resources to its individual cost, services, and quality. Using a unique “systems” approach, the textbook brings together an extraordinary breadth