Category: Textbooks

Packed with the latest research and examples, bestselling Communication Between Cultures 9th Edition (PDF) equips readers with a deep understanding and appreciation of various cultures while helping them develop practical communication skills. Part I presents the study of communication and culture; Part II emphasizes the ability of culture to shape

International Financial Management, 8th Edition, (PDF) offers college students with a base for analysis that will serve them well in their careers ahead. The decision-making process is provided through the textbook with the aim of teaching students how to make informed managerial decisions in a developing global financial landscape. And

Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as

The aim of Operative Techniques and Recent Advances in Acute Care and Emergency Surgery, (PDF) is to categorize and shed new light on the key surgical practices involved in acute care and trauma surgery. Accepting an evidence-based approach, a multidisciplinary team of intensivists and surgeons illustrate basic and advanced operative

In Myers’ Psychology for the AP® Course, 3rd  edition, (PDF/ePub) Dr. David Myers invites a new co-author, Dr. Nathan DeWall from the University of Kentucky. Drs. DeWall and Myers share a passion for the teaching of psychological science through humor, wit, and the telling of poignant personal stories (individually recognized