Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they
Conservation Biology: Foundations, Concepts and Applications, 3rd Edition, (PDF) provides a comprehensive, up-to-date examination of conservation biology and the many supporting disciplines that include conservation science. In this, the 3rd Edition of the extremely successful Conservation Biology: Foundations, Concepts, and Applications, the authors address their interdisciplinary topic as it must
From its early stages to this remarkably fresh and current new edition, Myers and DeWall’s Psychology, 13th Edition, (PDF/ePub) has found extremely effective ways to involve university students with the outstanding research underlying our understanding of human behavior. But while the content and learning support grow edition after edition, the
Adolescent Dating Violence: Theory, Research, and Prevention, (PDF) condenses the course, risk/protective factors, concerns, and treatment/prevention of adolescent dating violence. Dating violence is defined as physical, psychological, sexual, and cyber behavior meant to cause physical, emotional, or social harm to a current or former intimate partner. The ebook discusses the
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