Category: Textbooks

In the second edition of Social Media Communication: Concepts, Practices, Data, Law and Ethics, 2nd edition (PDF) Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Instagram, Facebook, LinkedIn, YouTube, Snapchat, and Pinterest, this ebook explores and analyzes journalism, public relations, broadcasting,

Containing chapter contributions from over 130 experts, this unique publication, Handbook of X-ray Imaging: Physics and Technology (PDF) is the first ebook dedicated to the physics and technology of X-ray imaging, offering extensive coverage of the field. This highly comprehensive work is edited by one of the world’s leading experts

Corporate Finance, 2nd Edition, (European) maintains its clear and user-friendly writing style to include all of the latest research and topics most related to Corporate Finance courses outside the United States. This new 2nd edition sees the latest discussions on Bond and Interest Rate Risk, Behavioural Finance, Risk Statistics, Financial

A Problem-based Approach that Uses Real-world Examples and Modern Theories Managerial Economics and Strategy 2nd Global Edition (PDF) uses real-­world examples and issues to illustrate how economic principles impact business decisions. Emphases on contract and agency theory, game theory, managerial behavioral economics, and pricing are especially valuable to future managers.

Uniquely builds a strong bridge between molecular spectroscopy and quantum chemistry This two-volume ebook consists of many reviews reporting new applications of quantum chemistry to molecular spectroscopy (Raman, near-infrared, infrared, terahertz, far-ultraviolet, etc.). It includes brief introductions to quantum chemistry for spectroscopists, and to the latest progress on molecular spectroscopy