Category: Textbooks

The renowned Cambridge Handbook of Creativity, 2nd Edition, (PDF) expands on the first edition with over two-thirds of new material reaching across psychology, entrepreneurship, education, business, and neuroscience. It introduces creativity scholarship by summarising its history, key theories and assessments, how creativity develops across the lifespan, and suggestions for enhancing

The broad foundation of this ebook is laid on the conceptual discussions on consumer theories and applied arguments on changes in consumer behavior. Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making, (PDF) discusses the behavioral impact of consumes on marketing decisions across the business cultures, and evaluates the

Relativistic Classical Mechanics and Electrodynamics (PDF) offers classical relativistic mechanics and electrodynamics in the Feynman-Stueckelberg event-oriented framework formalized by Piron and Horwitz. The complete apparatus of classical analytical mechanics is generalized to relativistic form by swapping Galilean covariance with manifest Lorentz covariance and introducing a coordinate-independent parameter to play the

Marshall/Lapsley/Day/Shipman’s Clinical Chemistry, 9th Edition, (PDF) explains what happens to the body’s chemistry when affected by the disease. It offers introductory coverage of the scientific basis for biochemistry tests regularly used in medicine – including tests for the evaluation of organ function, diagnosis, and monitoring disease activity and therapy efficacy.

How Peace Operations Work: Power, Legitimacy, and Effectiveness (PDF) offers a new approach to studying the effectiveness of peace operations. It asks not whether peace operations work or why, but how: when a peace operation attains its goals, what causal processes are at work? By determining how peace operations work, this