Category: Textbooks

Integrated Advertising, Promotion, and Marketing Communications 8th global edition speaks to an evolved definition of integrated marketing and teaches you how to effectively communicate in the business world. It champions the importance of integrating all marketing communications and helps you understand how communications are produced and transmitted. This textbook covers

This ebook Love and Intimacy in Online Cross-Cultural Relationships: The Power of Imagination (PDF) challenges assumptions about the motivations that drive women from relatively poor, developing countries to use intermarriage dating sites to find partners from relatively wealthy, developed countries. It is generally assumed that economic deprivation or economic opportunities

CURRENT Diagnosis & Treatment Otolaryngology: Head and Neck Surgery, 4th Edition, (PDF) is the highly praised one-stop clinician’s guide to treating all key diseases of the nose, ear, neck, and throat. The acclaimed one-stop clinician’s guide to treating all major diseases of the ear, nose, throat, and neck now has:

Human resource managers play a critical and active role in the strategic planning and decision making of an organization. Built on a firm foundation of research and theory, Managing Human Resources, 8th Canadian Edition, (PDF) presents the most current challenges and prospects that students will face and prepares them with

Managerial Accounting 4th Edition (PDF) engages and encourages students by presenting accounting in the context of recognizable companies such as Toyota, Apple, Starbucks etc Helps Students Become Better Problem Solvers by putting their skills to the test using a robust end of chapter content, along with Demonstration Cases and Skills