Health Care Market Strategy: From Planning to Action, 5th Edition, (PDF) a standard reference for nearly twenty years, bridges the gap between marketing implementation and theory by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses
Richard De Veaux, Paul Velleman, and David Bock wrote Stats: Data and Models 4e (Global) with the goal that college students and instructors have as much fun reading it as they did writing it. Maintaining a conversational, humorous, and informal writing style, this new edition engages students from the first page.
The field of oral microbiology has seen basic conceptual changes in recent years. Microbial communities are now seen as the basic etiological agent in oral diseases through their interface with host inflammatory responses. The study of structured microbial communities has improved our understanding of the roles of each member in
The essays in this Handbook, titled ‘The Oxford Handbook of Witchcraft in Early Modern Europe and Colonial America‘,(PDF) are written by leading scholars working in the rapidly developing field of witchcraft studies, explore the historical literature regarding witch beliefs and witch trials in Europe and colonial America between the early
This PDF etextbook, titled Contemporary Occupational Health Nursing: A Guide for Practitioners (2nd Edition) – now thoroughly revised and updated – provides a practical guide for those in training, or practising within, occupational health nursing. Concerned with the health of people at work and the effects of health on work and