Category: Textbooks

Public Relations: The Profession and the Practice, 4th edition, (PDF) has coverage of global markets, multiculturalism, new technologies, and the latest news about public relations in action make this dynamic textbook the cutting-edge choice for public relations courses. In a jargon-free and a personal style, this ebook explains and presents

Business Ethics: Methods and Application, (PDF) provides a new systematic approach to normative business ethics that includes the complex and numerous ethical challenges of modern business. It intends to train analytical thinking skills in the field of business ethics and to approach ethical issues in business in a systematic and

Essentials of Hospital Neurology (PDF) is a practical and concise and guide by OUP to the diagnosis and management of neurologic disorders commonly encountered in hospital practice. This ebook discusses the business of hospital neurology, clinical details of important neurologic disorders that may be seen in the ER and inpatient

The NeuroICU Book 2nd edition (PDF) ebook is the acclaimed protocol-based guide to neurocritical care – essential for daily practice and the boards. An immediate classic, this groundbreaking textbook is based on the premise that neurointensivists must be trained to handle not only the brain but the entire body. The

The study of the biology of tumours has grown to become evidently interdisciplinary, involving chemists, epidemiologists, statisticians, mathematicians, bioinformaticians, and computer scientists alongside geneticists, biologists, and clinicians. The Oxford Textbook of Cancer Biology, (PDF) brings together the latest developments from different branches of research into one comprehensible volume, offering a