Category: Textbooks

Belch/Belch’s Advertising and Promotion: An Integrated Marketing Communications Perspective 11th edition (PDF) draws from the authors’ extensive research in advertising, communications, marketing, consumer behavior, sales promotion, and other fields to give college students a basis for understanding the marketing communications process, how it influences consumer decision making, and how to

Turn to this new Contemporary Implant Dentistry 3rd edition (PDF) for consistent outcomes on even your most complex implant cases! World-renowned dental implantologist Carl E. Misch gives you expert advice and guidance on the various surgical approaches to placing implants in the revision of his best-selling classic. Over 1,000 full-color

Mathematics has played a key role in breakthroughs in epidemiology, physiology, genetics, and other biological areas. Calculus for the Life Sciences, 2nd Canadian Edition (PDF) offers life science students a comprehensive grounding in mathematics while assisting them to understand the role mathematics has in biological science. P.S. Contact us if

This volume, Structural Analysis of Historical Constructions: An Interdisciplinary Approach (PDF), contains the proceedings of the 11th International Conference on Structural Analysis of Historical Constructions (SAHC) that was held in Cusco, Peru in 2018. It disseminates recent advances in the areas related to the structural analysis of historical and archaeological

Analog Fundamentals: A Systems Approach, (PDF) offers unique coverage of analog devices and circuits with a systems prominence. Discrete linear devices, and other linear integrated circuits, are all covered with less focus on the individual device, and more analysis on how these devices are integrated into larger circuits and systems.