Relevancy and currency are what engages today’s marketing students: Armstrong 6th’s Canadian Edition is now on a currency-driven, 2-year cycle; and, loaded with interactivity. This latest new content model, rich with interactive widgets and assessments also features the benefits of (COCO) Lesson Presentations; ensuring that PEC meets the needs of
The College Algebra series by Lial, Hornsby, Schneider, and Daniels merges the experience of master teachers to assist college students to develop the balance of analytical skills and conceptual understanding needed to succeed in mathematics. With Trigonometry, 12th Edition, (PDF), the authors respond to the challenges of new classroom models
Managerial Accounting 4th Edition (PDF) engages and encourages students by presenting accounting in the context of recognizable companies such as Toyota, Apple, Starbucks etc Helps Students Become Better Problem Solvers by putting their skills to the test using a robust end of chapter content, along with Demonstration Cases and Skills
Balanced, current, and comprehensive. Principles of Animal Behavior 3rd edition (PDF) has long been considered the most current and engaging introduction to animal behavior. The 3rd Edition is now also the most balanced and comprehensive in its approach to the theoretical framework behind how biologists study behavior. P.S A newer
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