Category: Textbooks

Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as

The College Algebra and Trigonometry, 7th Edition (PDF) mixes the experience of master teachers to help college students develop the balance of analytical skills and conceptual understanding needed to succeed in mathematics. For this latest 7th edition by Lial/Hornsby/Schneider/Daniels, an integrated review is now available in MyLab™ Math for every

Multimodal Behavioral Analysis in the Wild, (PDF) delivers state-of-the-art behavioral signal processing using different data modalities, with a particular focus on recognizing the strengths and limitations of current technologies. The ebook focuses on audio and video modalities, while also stressing emerging modalities, such as an accelerometer or proximity data. It

Optimized for the unique challenges of Canadian health care and thoroughly revised to reflect the changing and dynamic field of mental health, Psychiatric & Mental Health Nursing for Canadian Practice, 4th Edition, (PDF) is your key to a generalist-level mastery of skills and fundamental knowledge in mental health nursing. Gain

A classic gets a new coauthor and a new approach: Developmental Biology, 11th Edition, (PDF) keeps the excellent writing, accuracy, and enthusiasm of the Gilbert Developmental Biology 11e PDF ebook, streamlines it, adds innovative electronic supplements, and creates a new textbook for those teaching Developmental Biology to a new generation.