Category: Textbooks

Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing

Through prior editions, Peter O’Neil has made hard engineering mathematics topics accessible to thousands of students by focusing on visuals, several examples, and interesting mathematical models. Now, Peter O’Neil‘s Advanced Engineering Mathematics, 7th Edition, (PDF) includes revised examples and problems in addition to newly added content that has been fine-tuned

Revised and expanded, Integrating the Expressive Arts Into Counseling Practice, 2nd Edition, (PDF) reflects a wider understanding of the corresponding approach to therapeutic treatment. This is the only ebook to integrate expressive arts counseling techniques with key theories of counseling and psychology. Significant changes to the second edition include new

Business Communication: Polishing Your Professional Presence 3rd edition (PDF) helps college students achieve the highest level of professionalism when conducting business. With a clear communication model that helps students professionally analyze and react to any sort of business situation, this textbook stresses the importance of etiquette in successful entrepreneurial practices.

One of the rare bestselling introductory criminal justice textbooks written by professors who energetically teach the course to large numbers of undergraduates every year, Introduction To Criminal Justice, 15th Edition, (PDF) is exclusively attuned to the needs of today’s instructors and students. Now in its Fifteenth edition and known for