Category: Textbooks

Media & Culture: An Introduction to Mass Communication 11e (PDF) is the #1 introduction to mass communication textbook, is at the forefront of this dynamic course’s ever-changing world, addressing the most current issues of our time, such as the proliferation of fake news, the #metoo movement, the use and abuse

Show college students that our world is profoundly mathematical. Robert Blitzer continues to inspire math students with his engaging approach to mathematics, making this beloved series the number one in the market year after year. Dr. Blitzer draws on his unique background in behavioral science and mathematics to present a wide

Provocative and engaging writing, along with a knack for disclosing the “invisible hand” of economics at work have made Cowen and Tabarrok’s Modern Principles of Economics, 3rd Edition, (PDF) a singularly distinctive and useful textbook for the principles course. The comprehensively updated new edition of Modern Principles again draws on

Behavioral Pharmacology of Neuropeptides: Oxytocin (PDF) collects leading-edge expert reviews in the oxytocin field and will be of interest to a broad scientific audience ranging from social neuroscience to clinical psychiatry. The part of the neuropeptide oxytocin in social behaviors is one of the earliest and most important discoveries in

Schermerhorn/and Bachrach’s Exploring Management 5e (PDF) supports teaching and learning of core management concepts by presenting material in a straight-forward, conversational style with a strong emphasis on application. With a focus on currency, high-interest examples and pedagogy that encourages critical thinking and personal reflection, this text is the perfect balance