Category: Textbooks

Prepares University Students for Public Relations Work with an Emphasis on Ethics and Contemporary, Real-world Applications Featuring an intensely practical approach that favours justification, reasoning, and applications that work, The Practice of Public Relations 13th edition (global) prepares college/university students for contemporary public relations (PR) work in the changing landscape

Enacting Values-Based Change, (PDF) stresses the use and practice of values in Organization Development (OD). It addresses how those values have changed over time, how they are conveyed in OD’s approach to consulting, the procedure of making value-based decisions, and how to deal with value dilemmas and value conflicts. OD

Counseling and Psychotherapy Theories in Context and Practice: Skills, Strategies, and Techniques, 2nd Edition, (PDF) is a detailed guide that provides useful learning aids, instructions for ongoing assessment, and helpful case studies. More than only a reference, this approachable resource stresses practical applications of theoretical concepts, including both theory and

Hepatocellular carcinoma (HCC) used to be considered as a rare disease. Though, the increasing numbers of chronic HCC carriers in the U.S. and later increased incidences of HCC seen in most large medical centers means that it is no more an uncommon disease for oncologists or gastroenterologists to meet and

Horngren’s Accounting 10th edition (global) PDF ebook presents the core content of the accounting course in a fresh format designed to help today’s students and learners succeed. Built upon the foundation of the Horngren franchise, this latest new edition was created by an all-new author team who sought to bridge