Category: Textbooks

The best-selling textbook Marketing Research 8th Global Edition (PDF) continues to provide readers with a “nuts and bolts” introduction to the field of marketing research. Intended for students with no prior background in marketing research, the textbook teaches the basic fundamental statistical models needed to analyze market data. This new

Readers gain an integrated and complete treatment of the mechanics of materials — an essential subject in civil, mechanical, and structural engineering. — with a market-leading Mechanics Of Materials 9th edition (PDF). This etextbook examines the design and analysis of structural members subjected to torsion, compression, tension, and bending, laying

Sialic Acids and Sialoglycoconjugates in the Biology of Life, Health and Disease (PDF) enable the students to understand the role of sialylation as a post-translational modification. The ebook provides insights into the latest knowledge in the field of sialoglycobiology. Sialic acids as terminal residues of oligosaccharide chains play crucial roles

Applying a unique nuts-and-bolts approach, California Politics And Government, 13th Edition, (PDF) gives insight into real-life politics as it brightly illustrates the complex principles at work in state government. Present examples and clear explanations give readers a good understanding of the ins and outs of the California government. Comprehensively updated,