Category: Textbooks

A Problem-based Approach that Uses Modern Theories and Real-world Examples Brander and Perloff’s Managerial Economics and Strategy 2nd edition (PDF/ePub) uses real-­world examples and issues to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, game theory, managerial behavioral economics, and pricing are especially valuable to

For beginner-level, two-semester, or three-semester courses in Calculus for Life Sciences. Demonstrates students how calculus is used to analyze phenomena in nature — while offering flexibility for instructors to teach at their required level of rigor Calculus for Biology and Medicine, 4th Edition, (PDF) motivates health and life science, majors,

Bernard Rosner’s Fundamentals Of Biostatistics 8th Edition (PDF) is a practical introduction to the techniques, methods, and computation of statistics with human subjects. It prepares college students for their future courses and careers by introducing the statistical methods most often used in the medical literature. Dr. Rosner minimizes the amount

Circular Entrepreneurship: Creating Responsible Enterprise (PDF) analyzes how the principles of circularity, considered a law of nature but ignored within the materialistic orientation of the industrial age, are becoming attractive again in business and society. Investigation shows enterprises small and large delivering a stimulating message, from changes in entrepreneurial mindsets to