Category: Textbooks

Business Ethics as a Science, (PDF) reflects how to make the methodology of business ethics more scientific, particularly its normative branch. Storchevoy discovers the attempts of economic theory to contribute to the scientific normative analysis of economic behavior, mainly the welfare economics of 1910-1950 and operational discussions of economics and

Fundamentals of Anatomy & Physiology, 10th Global Edition, (PDF) helps you do well in the challenging A&P course with precise visuals, an easy-to-understand narrative, and steadfast accuracy. Each chapter of the Tenth Edition includes one- and two-page Spotlight Figures that seamlessly integrate visuals and text to guide you through complicated

Marketing Strategy and Competitive Positioning 6th edition (PDF) deals with the process of implementing and developing a marketing strategy. The ebook focuses on competitive positioning at the heart of marketing strategy and includes an in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily

This new Essential Economics for Business 5th edition (PDF) by Sloman et al presents the core principles of macroeconomics and microeconomics and applied to the world of business while also looking at wider, topical business issues, such as business strategy, ethics, corporate social responsibility and the state of the global environment