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Principles of Marketing 17e
Principles of Marketing 17th ed
Principles of Marketing 17th

Principles of Marketing (17th Global Edition) – eBook

For Principles of Marketing courses that require a comprehensive textbook. Help readers learn how to create value through customer connections and engagement

eBook details

  • Authors: Philip T. Kotler, Gary Armstrong
  • File Size: 112 MB
  • Format: PDF
  • Length: 736 pages
  • Publisher: Pearson; 17th edition (Global)
  • Publication Date: January 19, 2017
  • Language: English
  • ASIN: B01MS9VB6E
  • ISBN-10: 013449251X, 9352865618
  • ISBN-13: 9780134492513, 9789352865611

Original price was: $172.00.Current price is: $14.00.

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