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Services Marketing: Concepts, Strategies, & Cases (5th Edition) - eBook

Services Marketing: Concepts, Strategies, and Cases (5th Edition) – eBook

eBook details

  • Authors: K. Douglas Hoffman, John E. Bateson
  • File Size: 5 MB
  • Format: PDF
  • Length: 480 pages
  • Publisher: Cengage Learning; 5th edition
  • Publication Date: January 1, 2016
  • Language: English
  • ASIN: B019EB9LVY
  • ISBN-10: 1285429788
  • ISBN-13: 9781285429786

Original price was: $86.99.Current price is: $16.00.

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