Marketing Strategy and Competitive Positioning 6th edition (PDF) deals with the process of implementing and developing a marketing strategy. The ebook focuses on competitive positioning at the heart of marketing strategy and includes an in-depth discussion of the processes used in marketing to achieve competitive advantage. The book is primarily
The ebook Health Promotion Programs: From Theory to Practice (PDF) introduces the theory of health promotion and presents an overview of current best practices from a wide variety of settings that include schools, workplaces, health care organizations, and communities. The 43 contributors to Health Promotion Programs focus on students and
Through 6 decades, no resource has matched the esteemed scholarship, authority, and scientific rigor of Harrison’s Principles of Internal Medicine 19th edition (PDF). Capturing the countless developments and advances across the full span of medicine, the new 19th edition of Harrison’s provides a complete update of essential content related to
Although the relationship between the law of armed conflict and international human rights law has been the subject of significant recent academic discussion, there remains a lack of comprehensive guidance in identifying the law applicable to specific situations faced by military forces. Providing guidance for armed forces and practitioners on
Fundamentals of Electric Circuits, 7th Edition, (PDF) continues in the spirit of its successful prior editions, with the objective of representing circuit analysis in a way that is clearer, more interesting, and simpler to understand than other, more traditional textbooks. A balance of theory, practice problems, worked & extended examples,