Category: E-Books

A contemporary etextbook that helps readers thrive in today’s retailing industry –  Retail Management: A Strategic Approach 13th edition (global) is built on the fundamental principle that retailers have to plan for and adapt to a changing, complex environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable

This ebook, Scientific Pollyannaism: From Inquisition to Positive Psychology (PDF) argues that the story of the orphan girl Pollyanna (namely, her strategy of playing the “glad games” to manage abuse, loss, and social prejudice) serves as a framework for scrutinizing historical forms of Western scientific Pollyannaism. The author explores Pollyannaism

History doesn’t have to be boring and dull, and this textbook is living proof with coverage of interesting topics ranging from the controversial use of IQ tests at Ellis Island to the psycho-dynamics of chewing gum. A market leader for over thirty years, A History Of Modern Psychology 10th edition

Foundations in microbiology lab work with a clinical and critical-thinking emphasis. Microbiology: A Laboratory Manual, 12th Edition, (PDF) provides college students with a solid underpinning of microbiology laboratory work while putting increased focus on clinical applications and critical-thinking skills, as required by today’s instructors. The textbook is comprehensive, clear, and

With over one million copies sold worldwide, Exploring Strategy: Text and Cases 11th edition (PDF) has long been the essential strategy textbook for managers of tomorrow and today. From multinationals to entrepreneurial start-ups, government agencies to charities, this ebook raises the big questions about organisations – how they grow, how