Category: E-Books

In a fast-changing, increasingly social and digital marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing 17th global edition (PDF) helps university students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make brands and products an integral

The Companion to Development Studies, 3rd Edition, (PDF) contains more than a hundred chapters written by leading international specialists within the field to provide a brief and authoritative overview of the main theoretical and practical issues dominating contemporary development studies. Including a wide range of disciplines, the ebook is divided

This ebook presents Fractography and Failure Analysis (PDF) at a level that is accessible for non-expert readers, without losing scientific rigor. It offers a comprehensive description of fracture surfaces in engineering materials, with an emphasis on metals, and of the methodology for the observation of fracture surfaces. It also discusses

Newest version Of Schermerhorn et al’s Management 6th Asia Pacific Edition (PDF). This ebook introduces the essentials of management as they apply within the contemporary work environment. Particular attention is paid to the Australian market, global economy, cultural diversity, social responsibility, ethical behaviour, and the use of technology. The textbook

Harrison’s Manual of Oncology 2nd edition (PDF) is a carry-anywhere guide to the care of patients with cancer. Enhanced by the latest published results, this valuable clinical companion features succinct, outline-style text and numerous tables that puts important information at your fingertips. You will find content that goes beyond the